A few visitors to this blog were looking for "tips to increase pagerank". The problem with any advice for this result is that it's mostly conjecture. Why? Because unless you work on a search engine team, you probably don't know all the necessary factors.

I was once a search engine webmaster, but this was over a decade ago, when ranking in the SERPs (Search Engine Results Pages) could be bought. You heard me, bought. The rules have change drastically, and they keep changing, mostly for the better.

Some of the factors that go into the making of pagerank, at least for the Google engine, are as follows:

• A domain name that is at least older than a year, or registered for 2 years or longer.
  
• Topic focus. If your blog talks about food and politics about equally, it's unlikely you'll rank high for either subject. On the other hand, if you talk about the food tastes of famous politicians, and if there's an interest such information via the search engines, that may make a difference.
  
• A large body of articles focus on related topics, and with some age on at least some of them. In other words, if you've been writing for a couple of years about, say, health-related matters, you'll likely have lots of articles and rank higher than the website of someone who just started writing about health. However, the body of articles has to be built organically. That is, you can't suddenly post 50 articles on cancer in just a few days. That's not humanly possible, not organic.
  
• Maintaining your popularity. Once you start ranking high in the SERPs, you maintain and even increase your ranking by having your pages clicked on more often than others ranking nearby for the same terms and phrases.
• Backlinks, organically grown. The more sites with related content that link to you, the better. Again, you cannot suddenly have dozens of backlinks appear overnight with the same link text. Even if you suddenly have a popular article with a short title, some of the backlink will differ.
  
• This is conjecture, but some people think that if you have the Google toolbar installed for either the Microsoft IE or Firefox browsers, that Google tracks pages being bookmarked and assigns extra fractions of pagerank if your pages are relatively popular.
  

These are only some of the "organic" pagerank criteria I've gleaned from a variety of blogs (sorry, no specific page links) over the past 6 months: ProBlogger, SEOBook, Jim Boykin, ThreadWatch, Search Engine Journal, and others. There are other factors, but many of them are considered "inorganic" and thus bad.

(c) Copyright: 2006-present, Raj Kumar Dash, http://blogspinner.countwordula.com/

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