A number of discussions in the blogosphere right now are about whether blog networks will continue to merge, and whether small networks will really be competing with the giant ones. Personally, it doesn’t worry me (too much :) . I’ve been up against larger magazines when I published my own print mag. I still managed to carve out my own niche, content-wise. In terms of ad revenue, however, I wasn’t such a success. Selling ads is hard work.

Fortunately, with ad networks like Adgenta, Chitika, Google and others, setting up a revenue stream to support your small blog network is a relatively easy activity. Maintaining the revenue stream becomes essentially passive, aside from doing market research into what people want to read about, and then writing suitable articles if they fit into your topical agenda. (Keep in mind that when your blogs become “popular enough” - say 1000

Over on Performancing.com, I have a posting about how to generate ideas by searching through your web metrics (via Google Analytics or some other web analytics package). I also talk about how to increase blogging productivity using Performancing.com’s extension (PFF) for the Firefox web browser. If you have the Firefox web browser, go get this extension!

PFF splits your browser into two panes, one being the browser, the other being the PFF editor window.  From PFF, you can enter account information for most of the popular blogging platforms, then manage your blogs directly from there.

Because of the design, PFF lets you view a web page while also being able to type a blog post. It’s an incredibly effective high-productivity tool. Believe me. I’ve tried numerous blogging clients, most of which aren’t bad, but none of which work the way PFF does.

The only other blogging client that I’ve tried that lets me be highly productive is Zoundry.com’s BlogWriter. The key to blogging productivity is to find a suite of tools that let’s you quickly decide on a small batch of article ideas, and a means of writing the articles/ posts quickly, while being able to easily check references.

(c) Copyright: 2006-present, Raj Kumar Dash, http://blogspinner.countwordula.com/

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