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Tuesday, January 03, 2006

Partnering With Other Bloggers

Over on Performancing, Chris Garrett has a thread about various types of blog payment strategies. If you are planning to manage one or more blogs in which you have other writers, you should read his article (links below). I'm also trying a number of different payment strategies for different blogs:

  1. With one blog, I've actually been asked to write for someone else. The domain owner has set up a subdomain for me (although he may at times write there). Because he cannot pay me, he's letting me run my own Google Adsense (contextual) and Chitika eMiniMalls (non-contextual) publisher's codes. He does not currently run ads on his own blogs, other than for sales of his ebook. However, I've checked with both the AdSense and Chitika teams about the validity of this. They've both said it's fine. As well, the domain owner can also run his own ad codes simultaneously with mine at a later date, should he want to do so. For now, I am getting 100% of ad revenue from my blog. The owner will get any sales of his ebook. He has also asked me to collaborate on future ebooks, on which we'll split profit accordingly.
  2. Another model I'm trying is a 50/50 split, with two different people.
    • My father and I are collaborating on a topic that has longed interested him - since before he retired from mathematics - and with which he has some experience. So he's doing the heavy research for books he's writing, and I'm the editor and blogmaster. I'm also using Google Alerts to keep up and write news and summaries. My father has no idea how to blog, per se, and simply wants to write.
    • I'm also trying something similar with a friend who has experience on yet another topic. However, with him, I am taking a lower cut, unless I have time to contribute articles. He's a high-paid consultant in a field that I do have experience in, but not so much as him. So at first, I'll simply edit and blogmaster. I'm trying to get him to write ebooks, which I would "publish" on my hubsite and take a small cut for.
    • Now I know these are unique situations and won't work for everyone. But consider it for people you know well and can work with. I've always been the type to encourage people to write. If you know someone with experience and/or knowledge of a subject who doesn't know the first thing about blogging but does know how to at least write rough notes, consider partnering with them.You'll have to ask yourself whether or not they'll mind your editing. Everyone I've worked with, or will, knows I'm a long-time writer and editor and has no problem with my editing. On the other hand, another friend wanted no part of a partnership because he didn't think he could write. In hindsight I realize that he also would not have been happy with my editing his work.
  3. With my math website (which also houses my technical/ webmastering blog sub-domains), I am trying a still different approach. I know someone who has a PhD in math who does a lot of one-on-one, in-person tutoring. I'm trying to set up online tutoring for him. I've set the hourly rate, but he'll get 100% of it. In return, I've asked him to occasionally monitor the forums I'll set up, as well to either contribute the occasional math blog entry, or help me with a curriculum for at least high school students. (I was doing prep for an MSc in math, so I'll be doing that curriculum.) I've also had another math tutor offer to write blog entries, but I've yet to decide how to compensate her if I take her up on her offer.

There are, of course, many different options for paying writers of your blogs. However, despite my desire to be generous and to profit share, most writers like it simple: a set amount for each post that they do. Read Chris Garrett's article for some excellent ideas.

Links: Performancing, Chris Garrett - Blog Network Payment Strategies.

(c) Copyright: 2006-present, Raj Kumar Dash, http://blogspinner.countwordula.com/

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Blogspinner V2.0
 
This site is intended as a how-to guide to blogging for new/recent bloggers. Topics covered include writing, blogging platforms and client software, generating ad revenue, analyzing blog statistics +managing multi-blogs.

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I'm a geek/ philosopher/ composer/ artist/ cook/ photographer/ web programmer/ blah-blah-blah who is also a published writer and author. The need to write runs through my veins and this blog documents my experiences with my other blogs.

 
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(c) Copyright: 2005-present, Raj Kumar Dash, http://blogspinner.countwordula.com/